161 - My 59th-Year Birthday Wish for You!
Coaching has left an indelible mark on my life that words can't do justice. It's not only about the outward changes you can see but the profound transformation happening within, bringing forth a sense of fulfillment, contentment, and self-assurance. And now, I'm thrilled to pass this magical experience on to you!
On my birthday, I'm celebrating by helping women coaches, like you, grow your business! After 25 years of learning, I'm dedicating the next year to boosting your certainty, competency, and confidence. In this episode, we’ll talk about how the Business Building Boutique can help you elevate your coaching image, streamline your business operations, and expand your reach organically. Plus, get a sneak peek into the exciting summit I’m hosting in January to help YOU design, live, thrive, and make 2024 your best year yet! No more wasting time or holding back. It's time to unleash your full potential and make things happen. Let’s go!
Every action taken in alignment with your goals brings you closer to the outcomes you desire. Keep pushing forward. Success awaits.
👉 Listen to Episode 139 to hear the highlights of the Design Live Thrive 2023 Summit from the speakers themselves.
👉 Visit debbieshadid.com/consult and schedule a personalized consultation with me today. I can't wait to work with you and make my 59th year absolutely phenomenal.
👉 Check out my FREE Canva Workshop and learn how to create stunning graphics for your coaching business!
Transcript
Preview: If you are ready and you are serious and you're ready to stop spinning around, you're ready to stop being stuck. If you're ready to get going in your business, then let's do this. I want you to move to the front of the classroom and be seen as the person who is ready to step up to the stage. The summit experience will separate you from others in your field. It will give you the credibility that you're looking for. It will make you look like you're an established coach. You'll be ready and confident because we're gonna spend the next six months preparing you for that. It is actually the perfect solution
Intro: Hello, I'm Debbie Shadid, the host of the Life Coach Business Building podcast. If you are ready to have more clients in your life coach business, then you're in the right spot. Each week I'm gonna teach you super simple strategies to grow your business without feeling overwhelmed and without spending money on paid ads. If that sounds interesting. Stick around and let's get started.
Hi there. I'm glad you're here. It's my birthday and I'm celebrating with you today. I wanna share with you a special announcement that I have, something fun I have going on, and also wanna just let you in on what I have planned for this next year of my life. It's my 59th birthday. And I really want to make a big impact between my 59th and my 60th birthday, and I really feel like it's gonna be a magical year.
I'll tell you, the right people have come into my world that are supporting me and I think everything has brought me to a moment like this. So lemme tell you what I've got going on. The first thing is I wanna spend this year, my 59th year helping you grow your business. That is where all my focus is going to be, is on what you need from me to make your business growth easier. I wanna help you stop spinning. So many of you guys are still stuck. So many of you guys are doing things that are not productive. You have this dream and you just can't get there. Yesterday I had an email exchange with somebody that I had a consultation with two years ago. Do not do that.
Two years this lady has been in the exact same position. Honestly, nothing had changed. I suspect in between those two years, she probably bought some more courses that she didn't finish. She's got several books probably sitting on her nightstand, right? She's watched lots of webinars, lots of workshops, and she has not taken action. I wanna tell you, the coaching that I do is what makes the difference. So I wanna be able to help you make a difference in your own business.
I know this is the time for me to do the work that I'm meant to do, and I'll tell you why. Because I think the world needs coaching. I think there are so many people that have this passion, they have had transformation. And I'm probably talking to you. You've had a transformation, you have a passion, and you know that there's people like you that have suffered, that have struggled, and you are ready to help 'em.
And I think the rest of the world needs your help. I think there are so many people that need coaching and we're barely scratching the surface on being able to serve and bring awareness to people about the benefits of coaching. I tell you, I saw this lady on YouTube yesterday and she was trying to scare people into saying that the coaching market was saturated. And I was like, shame on her. It is not saturated. If y'all think about your friends, you think about your family, how many of them have coaches? Now, I'm not talking about your coach friends, I'm talking about your friends, your neighbors, your coworkers. How many of those are working with coaches? Virtually none.
So that means there's that much opportunity for us. So you and me together, we need to go let everybody know about coaching. We need to spread the word. We need to go out and do the work. Think of the impact that coaching has made on you. And how it's changed who you are. I know for me, oh my gosh, it's remarkable. Not just the outward changes that you see about me, but how I feel on the inside, right? How I'm living my life within me. That's the part that's really changed. I feel so much more satisfaction in my life. I have so much more contentment. I have so much more confidence. Like that's the work that we need to do.
You guys, I wanna help you be able to do that by getting your business built. I believe we all need to be more present on social media, and most of you guys are not even sure how to do that. I think we need to have more clarity in our message so that when we do tell people about coaching, when we have that opportunity for them to listen to us, we say it in a way that's compelling, right? That we bring value instead of sort of adding to the thing where somebody thinks like, oh yeah, isn't that cute? She's a coach. We wanna end those ideas that people have about coaches. We want people to value the work, and we do that by learning how to effectively communicate,by creating a professional coaching business, which is what I teach you guys in that Canva workshop that so many of you have watched, I want all of what you present to the world to be professional.
I want it to be first class so you can be taken seriously. So that you can add value and elevate what people think about coaching, and I'm here to help you with that. I want you to do your part to spread the word, but I'm gonna do my part by helping you feel confident, by helping you be prepared, so that you know how to do it in a way that is bringing you the respect that you want.
So many of you guys really want to be seen as experts and you actually are. What happens is you get certified and you go to try to do your coaching, and you're not receiving the respect that you want, and you think another certification is an answer and it's not. The respect comes from what they see about you as a business person. You know how to do the coaching, but they don't see you as having a coaching company. That is the work that I do with you. I help you create a coaching company that can be well respected, where you have systems in place, where you can go from being stuck and unprofitable and confused to being certain and confident on how to grow a business. I tell you, I have more clarity in my coaching process than I've ever had before. I've seen the obstacles and I know how to help you guys overcome 'em. I am super clear on who I wanna help and how I help 'em, and the kind of women that I want to work with.
Let me tell you a little bit more about the Business Building Boutique. Y'all know I have my VIP version and I also have the Fast Track. And again, I'm gonna tell you something super fun I have that's coming up that's gonna support all of my clients, and it's actually gonna help bring awareness to coaching to the world. So here's how I can help you. I will help you learn and understand marketing, social media, email marketing, networking so that you can have that profitable coaching company that you want. I'm gonna help you with the technology. So many of you guys, especially if you're close to my age and I've just said I'm 59, you don't know the technology. Maybe you've worked for a corporation and you've been on computers your whole life, but you're like, I don't know how to use the technology for my coaching business. And all the YouTube videos in the world have not gotten you the answer that you need. You actually need someone to show you just like what I do with my clients. I love these words, certainty, competency, and confidence. Those three things when you're certain about what you're doing, when you feel confident, like you know how to do it, that creates confidence.
Then you can have that long-term business success. The work that I do with my clients, it's like one-time work. We get the foundations built. I teach you how to market, how to write, how to understand what advertising really is, how to find your clients. That's all work that you do once that you'll be able to use in your business forever. What I don't do with my coaching is I don't just send you off to watch more videos. This is not a course where you don't take any action. I'm not actually your babysitter, I'm your guide. I tell you based on your niche exactly what you need to do. So it's feedback that is niche specific and it's actually according to the level of business experience that you have.
So if you're not committed to doing the work, you're definitely not my client. But if you are ready to get it done, then we need to be working together. The coaching that I do Really solves doubt. It moves you from being stuck in that cycle of, I'm not sure if this is the right thing, is this the right decision to knowing how to make the best decisions for long-term success in your coaching business.
If you're worried about what others think about your coaching and you want to be respected, and I wanna be respected, look, I get it, you guys. Then I can help you do that. I'll help you elevate your whole entire coaching image, and it doesn't cost a bunch of money, right? You do this by making small changes in the way people see you by communicating more clearly.
You want to show up in your niche as an authority, and I can help you figure out how to do that. I'll help you improve your approach to business. So many of you guys are worried that maybe you're gonna be like a one hit wonder, and guess what? I wanna help you have consistency in your business. The women that I work with, they wanna have a system, a step-by-step approach, and that's the way that I help you in your business.
By the way, that helps you create the same step by step approach to your business and to your coaching. I provide accountability, and I'm definitely an encourager and a cheerleader. And we have a really great community. You wanna feel confident in business strategies? I have business strategies that you can implement that are easy, that other coaches have been implementing. These are not new strategies. I've spent 25 years learning how to do what I do, and I'm prepared to help you do it today. I have integrity and the women that I work with have integrity. They can be trusted. That's you, right? I know you're determined. You want to do things right. You wanna take the right actions, you wanna feel like you have control of your business.
And I know that because you were conscientious enough to really study coaching to make sure that you bring the best coaching to your clients. Now we need to get you set up to have the best business so your clients will find you. And so that you can provide an incredible client experience so that your coaching and the experience that they have in your business are the ultimate experience.
So I'll help you with this structure and the practical next steps that you need to get your business where you want it to go to. I have this proven process. As I said, I've been doing the same exact process in my business for over two decades. It's personalized, honest feedback. So if you are timid and you don't want somebody to tell you what to do, probably I'm not the coach for you. If you want somebody to just be straight with you and say, no, don't do it that way, or, yes, I think this is the best way. And if you want the prodding and you want the accountability to take consistent action, that's the kind of coaching that I do week after week with my clients. So you'll get the specific guidance that you need to take in your business so you can feel proud of the work that you do. So you can finally say, look, I get it. I've got my business built. And guess what guys? It does not happen tomorrow. It doesn't happen overnight, but in the six-months time we work together, oh my gosh, it's magic because when you get to that fourth, fifth month time, things start to happen.
As one of my clients said, It's like microwave popcorn. And I know, I can't remember who said this, you guys, I'm sorry. I need to give credit to the right person, but it's like microwave popcorn that you've put in the oven. And while we're working on getting your business situated, while we're working on your marketing, your branding, right while we're building up your audience, it's like popcorn is not popping and then it starts to pop slowly and then before you know it is going crazy. That's what happens when you build a business.
All right. Let me tell you how I'm gonna support you. I'm gonna make the announcement to you guys that I'm bringing back the summit. So if you have been around then, you know I had a summit in January, the Design Live Thrive Summit for women. I'm gonna link up the podcasts where my clients talk about the summit experience. But let me tell you what the summit is all about. The summit is going to be in January of 2024. Now, maybe you're thinking, my God, that's a long time away. It's not, you guys. We need the time starting today with you to prepare you for the summit. So let me tell you who the summit is for. The summit is for you if you are a coach who wants to be seen as an expert, if you want to have credibility in your business.
Now you guys can go back and listen to the podcast episode that I'm a link here, but I can just tell you credibility is something everybody said they got. When they started promoting that they had been asked to be a speaker at the Design Leave Thrive Summit on their social media, people in their world all of a sudden started to take their coaching business seriously. Like, oh wow. She really is doing something. And that is exactly what I wanted. I wanted to provide credibility to my clients. So if you're looking for that, then we need to work together. You need to be part of this summit. The coaches that I had wanted to be in front of their ideal client, and that's exactly what we did.
If your primary audience is women, then that's what this summit is for. It's for women who want to design, they want to live, and they want to thrive in their life in 2024, so we're gonna help him do that. If you wanna add speaking to your offers as if somebody can hire you to be a speaker, then you want to be part of the summit. If you want to be creating a signature talk that you can use over and over. And by the way, I teach you how to use this signature talk. I teach you how to create the signature talk. They teach you how to promote your own signature talk. If you want to start growing your email list organically, that is what the summit is for.
The women who were in the summit, they grew their email list to 360 people of their ideal clients. I'm sure this year, now that I've done the summit once, I'll be better at it and we'll grow our list even bigger. If you're a coach who wants to share things on social media like you wanna have it look like you've really got things going on in your business, then the summit is for you because we're sharing all the details to the summit.
We start that and it goes for about six weeks where we talk about it. You'll be able to do that via email, again, on social media, and your signature talk that you do at the summit will be edited and you'll be able to use it for everything else. It'd be a terrific opt-in on your website, but also something that you can use for email marketing to be able to send people, like, this is how you can hire me to be a speaker, and this is what it would look like. So I will tell you guys, I only have limited spots on the summit. Why? Because the summit is only a couple of days long. So if you are ready and you are serious and you're ready to stop spinning around, you're ready to stop being stuck. If you're ready to get going in your business, then let's do this. I want you to move to the front of the classroom and be seen as the person who is ready to step up to the stage. The summit experience will separate you from others in your field. It will give you the credibility that you're looking for. It will make you look like you're an established coach.
You'll be ready and confident because we're gonna spend the next six months preparing you for that. It is actually the perfect solution. If you want to grow your business, and if you wanna get all of the things done, that's what we're gonna do in the next six months. I'll tell you, it exceeded my expectations and I cannot wait to see what the January, 2024 summit will be because I know so much more Now. I am more prepared to do the second summit.
So start now. Build your business. Nail your marketing message. Create a home run offer. Learn how to sell your offer. Become more organized in your business. Build your organic audience so that those women too can come listen to you at the summit. Does this sound amazing, you guys? This is what's gonna happen in my 59th year as I celebrate my birthday all year long. I'm gonna help you in your business. I'm gonna get you to the next stage. I'm gonna have the most incredible summit. Now, the end result of the summit is all the women in the world who do not know about life coaching, who are invited to this summit, they're gonna come and they're gonna learn how to design, how to step into a life that they love and how to finally thrive. They're gonna be exposed to coaching. They're gonna see what the benefits of coaching is, and then you guys, they're gonna understand why they need to buy coaching.
All right? So if that sounds amazing, I wanna have you part of my world. You guys know what to do. Go to debbieshadid.com/consult and schedule a time to talk to me. Cannot wait to work with you. Let's make my 59th year amazing and let's get you in business in a profitable coaching business. All right, until next time you guys. Thanks for celebrating with me. Talk to you soon. Bye-bye.
Outro: Okay, ladies, that is it for today. Before we go, I want to invite you to head over to debbieshadid.com. I have this incredible Canva training, specifically designed for life coaches where I'm gonna teach you how to use Canva to create beautiful graphics to market your life coaching. All right. Have an amazing week. I'll talk to you very soon. Bye bye.